USciences: #GivingTuesday
University of the Sciences hired us to produce a short video highlighting their 2018 #GivingTuesday campaign. The core message of the video needed to highlight that all donations would be matched, up to $500,000. Additionally the university also wanted to incorporate their mascot, Drake in the video.With that in mind, we developed a script that gave Drake magical powers allowing him to double all gifts to the University. Then, using some camera trickery we were able to bring that script to life on screen. With the help of the video #GivingTuesday ended up being a huge success and USciences is well on their way to meeting their goal.
Script/Director/Editor: Andrew Poag
Camera: Mike Gallagher
Production Assistant: Adam MacDonald