Residency Recruitment @Cooper"Everyone can't stop talking about the video," that was the reaction from the team at Cooper after the launch of this video. As in-person events and visits continue to be difficult, many of our clients have asked us to produce virtual tours for their brands. In July, Cooper approached us to produce a short video highlighting their residency and fellowship programs. The Fall is traditionally the time when 4th year med students start touring residency programs, but again, all of that has gone virtual, so we helped Cooper put together this video to highlight their core beliefs, unique benefits to help prospective applicants a better feel for their program.
https://narrativemediallc.com/wp-content/uploads/2021/10/Rowan_092521-146-scaled.jpg 1707 2560 Andrew Poag https://narrativemediallc.com/wp-content/uploads/2021/10/NM-Logo-300x300-1-e1633537926502.png Andrew Poag2021-10-29 15:17:132021-10-29 15:24:00Verge Aero Drone Shoot: Behind the Scenes
Go behind the scenes on our shoot with Verge Aero and Rowan University and see what it takes to fly a swarm of 600 drones
https://narrativemediallc.com/wp-content/uploads/2021/10/Rowan_092521-150-scaled.jpg 1707 2560 Andrew Poag https://narrativemediallc.com/wp-content/uploads/2021/10/NM-Logo-300x300-1-e1633537926502.png Andrew Poag2021-10-29 14:54:442021-11-01 10:35:39Are you Telling Engaging Alumni Stories?
Watch this awesome alumni profile video we made to highlight the founders of Verge Aero, a drone light show company that was founded by graduates of the engineering program at Rowan University. Then read on to learn why we think videos like this one are so important for higher ed marketers.
https://narrativemediallc.com/wp-content/uploads/2021/08/Rowan_Opportunity_2-1.png 907 1684 Jessica Champion https://narrativemediallc.com/wp-content/uploads/2021/10/NM-Logo-300x300-1-e1633537926502.png Jessica Champion2021-08-10 14:42:062021-08-10 14:42:06Rowan Choice and Rowan Opportunity Program
Learn how we were able to quickly create two effective video campaigns for Rowan University using existing footage already in our library — an example of the value of having ample footage on-hand.
https://narrativemediallc.com/wp-content/uploads/2021/07/SIC-Custom-Music1.png 1080 1080 Jessica Champion https://narrativemediallc.com/wp-content/uploads/2021/10/NM-Logo-300x300-1-e1633537926502.png Jessica Champion2021-07-14 15:27:232021-07-14 15:27:23Stories in Care Season 2: Custom Music
We knew we wanted to deviate from using licensed music for Stories in Care: Season 2, so we hired a composer to create a custom soundtrack that we felt would accurately portray the tone of the project without distracting from the story line. Keep reading to learn more about sound engineer Alex Yaker and his process for this project specifically.
https://narrativemediallc.com/wp-content/uploads/BTS_pics/2021_Stories_in_Care_S2/20210505_NarrativeMediaBTS_1200.jpeg 1366 2048 Andrew Poag https://narrativemediallc.com/wp-content/uploads/2021/10/NM-Logo-300x300-1-e1633537926502.png Andrew Poag2021-06-30 14:38:192021-07-21 13:51:26Stories in Care Season 2
Narrative Media Partnered with Cooper University Healthcare to produce an oral history project focusing on the impact of Covid-19 on health care providers. With Stories in Care: An Oral History of Covid-19 (Season 2), our goal was to shift the focus onto the providers and explore how the experiences of the pandemic have affected their lives and their mental health.
https://narrativemediallc.com/wp-content/uploads/2021/06/Bancroft8png.png 677 1113 Jessica Champion https://narrativemediallc.com/wp-content/uploads/2021/10/NM-Logo-300x300-1-e1633537926502.png Jessica Champion2021-06-24 05:43:042021-09-26 21:25:34Bancroft Pediatric Residential Program Virtual Tour
Last year, Narrative Media partnered with Bancroft Pediatric Services to shoot and produce a virtual overview of their Pediatric Residential Program. Click to read the full story.
https://narrativemediallc.com/wp-content/uploads/2021/06/NJPC-social.png 1080 1080 Jessica Champion https://narrativemediallc.com/wp-content/uploads/2021/10/NM-Logo-300x300-1-e1633537926502.png Jessica Champion2021-06-15 14:33:162021-06-24 05:42:02New Jersey President’s Council (NJPC): Be More
Narrative Media was hired by the New Jersey President’s Council (NJPC), a group of NJ college and university presidents, to help create messaging targeting New Jersey resident students with the aim of keeping them in-state and choosing to pursue their education in NJ. Read on to learn how we partnered with strategic firms to develop, test, and choose the most effective content.
https://narrativemediallc.com/wp-content/uploads/2021/05/Row-Opportunity-Screengrab.jpg 1030 1205 Andrew Poag https://narrativemediallc.com/wp-content/uploads/2021/10/NM-Logo-300x300-1-e1633537926502.png Andrew Poag2021-05-24 11:48:452021-05-24 11:48:45The Rowan Opportunity Program TV Spot
This spot is a great example of what you can do with a solid b-roll library. We produced this ad completely from existing footage, meaning we didn't have to shoot anything new and didn't have to incur any additional expenses. Furthermore, we were able to turn it around on a short deadline. We wrote the script, secured the VoiceOver talent, created the spot and published it in just 4 days. This workflow efficiency is just one of the many benefits that a long term partnership with our team can bring.
https://narrativemediallc.com/wp-content/uploads/2021/05/IMG_7713-scaled.jpeg 1920 2560 Jessica Champion https://narrativemediallc.com/wp-content/uploads/2021/10/NM-Logo-300x300-1-e1633537926502.png Jessica Champion2021-05-21 06:28:442021-10-18 12:20:46Case Study: MD Anderson Virtual Showcase
In-person tours aren't happening right now due to Covid-19 but, with the help of this virtual showcase, new team members can get a better understanding of the breadth of capabilities available to patients at MD Anderson Cancer Center.