The Edelman Fossil Park and Museum: Launch Video

How often do you get to create a video helping open a museum all about fossils and dinosaurs! 

We first started working with the Edelman Fossil Park & Museum back in 2016 when Jean and Ric Edelman first announced their intention to give a gift to support the creation of the museum at the then Rowan University Fossil Park in Mantua Township. 

So it was a full circle journey when we again teamed up with the Edelman’s and Rowan University to create a launch video for the Jean & Ric Edelman Fossil Park & Museum of Rowan University. 

Our team helped to develop the narrative for the video, highlighting the story of the museum, the scientific significance of the ground beneath it, and the motivation of the Edelman’s to contribute over $25 million to help make this dream a reality. 

Edelman Fossil Park & Museum of Rowan University: Launch Video

Edelman Fossil Park & Museum: Ribbon Cutting

EFM: Dig into Summer Ad Campaign

Narrative Media was thrilled to partner with Edelman Fossil Park & Museum and Visit New Jersey on their inaugural digital campaign. The ads showcase both the state-of-the-art galleries and the hands-on quarry-dig experience—where guests unearth and keep their own 60-million-year-old fossils. They’ll run across connected TV and social platforms throughout the summer of 2025.

Dig Into Summer 60s

Quarry Experience 15s

Museum and Galleries 15s

Narrative Media Key Responsibilities:

  • Pre-Production:

    • Creative concept and message development
    • Pre-Interviews
    • Storyboarding, planning, direction
    • Crew selection

  • Production:

    • Directing
    • Filming (4k)
    • Aerial Videography
    • Interviews
    • Hair, makeup, and wardrobe styling
    • Set styling
    • Lighting and rigging

  • Post Production:

    • Editing and Delivery
    • Motion graphics
    • Audio mixing
    • Color grading

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